Monthly Archive for December, 2016

Christmas Greetings 2016

The final month of 2016 comes to a close and like every year, we would like to take this opportunity to review the development of the eBesucher community.

Review

A lot has happened this year. eBesucher has been further developed and new features have been implemented, which has created new opportunities to users and advertisers alike. In addition, our developers have consistently optimized the portal, which leaves us well equipped for the years to come. Have a look at a chronological review of the most important events of the outgoing year:

March

April

  • Protection Against Framebreakers
    The dashboard verifies whether the surfbar has been interrupted by a site that loads a framebreaker. If so, it automatically restarts the surfbar.

Juin

  • Visitor Session
    The visitor session allows you to advertise many different pages to the same visitor.

August

September

  • Surfbar Upgrade
    Irrespective of the used web browser and without the help of the eBesucher add-on, the surfbar can now display websites that load a framebreaker.

December

Outlook

Our team is currently developing a new advertising method, which allows you to target new visitors and to earn additional points. This new feature must be considered as one of the major updates of the past few years. The development is in its final stage and we are happy to announce that it will be released shortly. Stay tuned!

We wish you and your families a Merry Christmas and A Happy New Year!

Your eBesucher Team

Merry Christmas

New Design And Release of The IP-Suspension

We are announcing two important updates, as we have updated the eBesucher design and released the IP suspension.

New Design

The internet develops at an exiting pace: What has been considered highly up-to-date only a few years ago is now already outdated. We have thus spent some more basic thoughts on the structure and design of eBesucher.

We are confident that you appreciate the new design and would be pleased to hear some feedback!

The eBesucher Design Over The Ages

eBesucher exists since 2002 and has quickly turned into a promising web portal. Take a peek into the past and have a look at our former webdesigns.

Design of 2002

2002

On the 24th of October 2002, eBesucher sees the light of day and starts as a so-called “visitor exchange of the new generation”.

Thanks to an exclusive script and a variety of unique features, the site quickly turns into one of the most prominent marketing portals in Germany.

The demand for internet advertisement is high and despite a layout which at best qualifies as satisfying, thousands of members register within a very short time.

 

 

Design of 2005

2005

With more than 30.000 members, the demand for a professional webdesign increases rapidly.

eBesucher starts an official design tournament, with dozens of advertisers participating. The winner convinces with a layout that was considered as modern and original for its time.

Apparent: The design from 2005 for the first time uses the eBesucher slogan and logo, as well as a color design, which defines the website until today.

 

 

 

Design of 2011

2011

eBesucher has grown substantially over the years and many new features have been implemented. Since 2011, the eBesucher design thus presents itself in a plain outfit.

The navigation was moved in the header, which allowed us to gather additional space for the content area. The main page features a new simplicity and by placing distictive headlines, the subpages have been optimized for SEO.

For the first time, a context menu has found its way into the members area.

 

 

Design of 2016

2016The requirements for a modern website are primarily a good usability and a clear outline. Both aspects have been considered during the remodelling of eBesucher.

Extensive graphic effects were largely dispensed with. At the same time, the design is characterized by a new minimalism, which is oriented towards the latest trends in web optimization.

Whilst the main page has already been remodelled in 2015, the newest design now comes with a fresh header and is completely responsive. This enables the user to comfortably access the portal from a mobile device.

 

 

For time travellers: the Wayback Machine from archive.org allows you to display all the eBesucher Layouts from 2002 until today.

IP-Suspension

The IP-suspension enables an advertiser to receive so-called unique impressions. Applying this feature ensures that during a time interval which is defined by the advertiser, a visitor only gets to see the advertising campaign once.

Until today, using the IP-suspension was restricted to members that have signed up for a premium membership. Ths restriction no longer applies. As before, using the IP-suspension costs 1 BTP per impression and allows the advertiser to optimize his advertising campaign.

The settings for the IP-suspension can be found in the members area, see: Visitors > Manage Pages > Edit  > Costs and Consumption.

IP Suspension

Ranking-Check: How can I improve the ranking of my website?

Ranking_verbessern

With the digitalization of the online-world, the customer demands increase and become more challenging. In order to fulfill the requirements of our customers and to stand out from the competition, companies need to have a modern and informative website. Besides an appealing web design and in order to get the full attention of the target group. it is more important than ever to follow the rules for search engine optimization.

When it comes to the analysis of websites, search engines rely on two significant rankings: the Google “PageRank” and the “Alexa Rank”. In this context, it is important to mention that the PageRank is one algorithm among many, that Google uses when it comes to determining the rank of a website. Nevertheless, the relevance of a website increases along with the value of its PageRank. Even though it is no longer possible to determine the PageRank of a site, the Alexa Rank and the PageRank are still very important when it comes to website evaluations by search engines. Therefore, we will present you important tips that aim at improving the ranking of your website.

Tips to increase the Alexa Rank and PageRank

Tipps & Tricks

  • Make sure that the content of your page remains qualitatively high and relevant for visitors. Therefore we recommend to permanently validate and update your website.
  • In order to raise its level of awareness, we advise you to register your website in web catalogues. The biggest and most important web catalogue is “DMOZ” (Directory Mozilla) or “Open Directory Project” (ODP).
  • Register your website or project in different social networks such as Facebook, Twitter and additionally in professional networks such as Xing or Linkedin.

Tips to increase the Alexa Rank

  • Alexa only considers visitors that are running its toolbar as a relevant source of information for determining the Alexa Rank. Therefore, seek to get as many of those visitors as possible on your own website, for instance by publishing blog-articles about the “Alexa Rank”. In this way, you will not only inform your customers but also encourage them to install the Alexa Toolbar. As a result, the Alexa Rank of your own page will increase.
  • Ask friends, acquaintances etc. to install the Alexa Toolbar and to set your own website as their start page.
  • Install the Alexa Toolbar for your own browser and benefit from the Alexa features. Among others, you can view related links to your own website and thus analyze your competitors. Furthermore, you can find reviews about the corresponding websites in the section “Website Reviews” and adjust your website based on these reviews. At present, the Alexa Toolbar is available for the web browsers “Chrome”, “Firefox” and “Internet Explorer” (IE) but it does not support browsers such as “Safari” or “Opera”.
  • Generate more subpages on your website. In this way, you can increase the traffic on your site and attain a higher Alexa Rank.
  • Furthermore, you can increase the traffic on your website with online advertising such as the traffic exchange and the mail exchange on the online portal eBesucher.
  • Insider tip: Integrate different images on your website and label them in your HTML source code with suitable keywords in the section “Titletags” und “alt”. In this way, you can obtain more traffic via Google Image Search.

Tips to increase the PageRank

  • The more other websites that refer to your site, the higher your PageRank will be. Furthermore, these external links are more valuable, when those referring sites contain as few links as possible.
  • To obtain more links from external websites, your site has to be perceived by other webmasters or Internet users. You can use free online marketing portals such as eBesucher to increase the traffic to your website.
  • Links from other websites are usually generated when the websites have interesting and relevant content that provides an added value to the Internet users.



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